Blog & News
Ramblings, observations and opinions from the UP for DIGITAL team.
Back to news Wherever you are with your eCommerce journey, there’s no doubt that one of your biggest objectives is to get customers, old and new, on your website. There…
Back to news The internet is a great leveller, especially when it comes to eCommerce. No one has to know how big or small your operation is. And with a…
Back to news When it comes to marketing, it’s easy to assume that being loud and busy wins. If you’re unavoidable, you’re unstoppable. While there is something in that, it…
Back to news There are many reasons why you might work with a marketing agency. You might have projects that need specialist skills you don’t have in-house. Or you don’t…
Back to news Now more than ever before, having an online store is crucial for not just success but survival. But how much do you know about eCommerce best practice?…
Back to news There are many, many buzzwords bandied about since the beginning of the pandemic. Furlough. Social distancing. Remote offices. COVID secure. Many businesses were forced to accept that…
Back to news When we think about brand design, one of the first things that comes to mind is the use of colour. Sure, monochrome may look sleek, but colour…
Back to news “Good fortune is what happens when opportunity meets with planning.” – Thomas Edison Success that comes out of spontaneity is usually down to good luck. Without a…
Back to news Without a clear plan in mind, it’s hard to justify the true purpose of what you’re doing. Wow, that’s deep. This mantra (if you will) can be…
Back to news If you’ve worked with us before, you might have noticed we are obsessed with customer personas. They are a brilliant resource when creating any and all content. …
Back to news When you’re working on a new website, it’s important to consider your user journey. You may hear web developers and designers talk about UX (user experience) but…
Back to news SEO v PPC... Which is more important? Ok, actually this is a trick question. You should always have your SEO strategy at the forefront of your marketing…
Back to news Ahh blogs. One of those necessary parts of your website that often gets de-prioritised, but helps contribute to your SEO rankings immensely. Not to mention the part…
Back to news There’s a lot going on right now. A lot. In fact, let’s not even delve into the shitstorm that has been 2020. There’s a trend of uncertainty,…
Back to news As an agency, our clients often ask us what should I focus my marketing efforts on? As predicted, the answer is not as clear cut as that.…
Back to news What is SEO? In the simplest of terms, SEO (or search engine optimisation) is an on-going process that helps make your website visible in Google. There are…
Back to news When you think of PPC (pay per click), I’ll bet you’re thinking about Google. But PPC covers so many more channels than Google Ads, here are some…
Back to news Who doesn’t love a list? If you don’t maybe go burn some money, or whatever else it is that you oddballs like to do. Here’s our paint-by-numbers…
Back to news Email marketing is dead. No, it’s alive. Actually it’s dead. Whatever. Email marketing isn’t going anywhere, so let’s end that debate here and now. With an informed…
Back to news What is a KPI? Chances are, you’ll know that KPI stands for Key Performance Indicator. And there are all kinds of KPIs you can use for any…
Back to news Social media advertising has revolutionised the face of marketing. More affordable than traditional OOH, television or radio, they are straightforward to set up (once you know what…
Back to news Not half as exciting as a hero in a half-shell… but extremely important. Here’s our lowdown on everything GDPR. What is GDPR? Back in May 2018 the…
Back to news Chances are high that even if you don’t have your own brand guide for your business, you’re familiar with the concept. And while the concept of “becoming…
Back to news Refreshing or rebranding is not a small job. There’s finding the right creative agency who not only specialises in branding, but whose approach resonates. Then there’s aligning…
Back to news Behind every successful website is a thoroughly planned SEO strategy. Think of it as the central nervous system of your websites body. Without it, nothing happens. Come…
Back to news From time to time, we can all do with a helping hand. Whether you need more resource or specific experience to complete a project, there’s no shame…
Back to news In the simplest possible terms, the American Marketing Association describes a brand as “a name, term, design, symbol or feature that identifies one seller from another”. But…
Back to news It used to be that websites were the shop window to your business. It has developed a lot over the past few years. Now we often explain…
Back to news What is digital advertising? Those adverts you see on Facebook, sponsored search results on Google (or Bing, if you’re that way inclined). A cheeky sidebar banner featuring…
Back to news Inbound marketing refers to the methodology that ‘invites’ visitors to your website. So, a combination of content (such as blogs, videos etc.) and channels (e.g. social media,…
Back to blog & news Since 2008, Magento has been leading the charge regarding eCommerce platforms. With the release of Adobe Magento Commerce, the competition in the market place has…
Back to news Time for our businesses to adapt to the new workplaces If, in your board meetings, you were listening to your team uttering phrases like “considering”, “planning", or…
Back to news Webinar: March 31 | 2PM GMT / 3PM CET Suddenly, many businesses and people around the world are being forced to adopt a remote working strategy when…
Back to blog & news UP THERE, EVERYWHERE, the Global Cloud Based Agency, has acquired UK based digital agency DPC. UP THERE, EVERYWHERE, founded in Stockholm, Sweden, in January 2011,…
Back to blog & news A new site for Touchstone Underwriting It is always good to announce a new site launch, yet we are often too busy to tap out…
Back to blog & news A new eCommerce store for Hudsons. Construction and surveying professionals regularly turn to Hudson's dedicated team of experts to find the best laser and safety…
Back to blog & news Plastic Generation: trying to change the way we treat our world. With the turn of the new year dpc are immensely proud to announce the…
Back to blog & news British Veterinary Association choose dpc.agency as their digital partner. BVA is the national representative body for the veterinary profession in the UK, a not-for-profit organisation…
Back to blog & news What's behind Asos' 38% increase in sales? “Asos is making good progress towards its ultimate goal of becoming the world's number one destination for fashion-loving…
The team at dpc were invaluable with our eCommerce store build. They have helped us in all aspects of design and setting up our store and overcoming the unexpected issues encountered in adapting nopCommerce to “UK over-18 only” audience. Friendly, knowledgeable and professional, I have no hesitation in recommending them.
